Senior Executive (Public Relations)

Posted 1 year ago

Job Title– Senior Executive (Public Relations)

Key Requirements

  • Experience: 1-2 years of experience of working with a PR agency
  • Qualification: Bachelor’s degree in Journalism and Mass Communication
  • Job Descriptions

    *Research, outline, write, edit and proofread materials;
    *Develop effective PR plans using appropriate strategies and PR tools.
    *Organize and coordinate PR activities.
    *Pitch press releases and feature ideas by phone or email to national, regional and trade journalists, across print, broadcast and online, to interest them in covering their clients’ stories
    *Conduct local, regional and national media outreach to generate meaningful results that meet clients’ marketing and business needs;
    *Use a variety of channels (TV, press, internet etc.) to maximize media outreach.
    *Source opportunities with regards to interviews, speaking opportunities at events and draft press releases
    *Analyze results of PR campaigns or efforts and prepare reports.
  • Key skills

    Media Relations

Good Communication skills and should be able to develop good content

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